“Naïve in a way that it doesn’t pretend that it is capable to represent built architecture completely, but that understands its limitless power in going beyond: Transmitting explicitly the experience of space rather than space itself.”
It is a fun time for architectural representation. Extreme realism, destined to deceive clients, is dead. A rendering, as good as it is, is never going to represent reality completely. There is always space for lie, for error. Maybe architectural concept shouldn’t be materialized at all. The paradox lies in the fact that built architecture never fully represents the effort in conceptualizing space that precedes it. Then, let’s ask: Why bother making realist renderings? I think we’re better off using an aesthetic that allows conceptualization at its maximum. One that allows imagination to thrive, one that makes content infinitely richer. Making content equivalent in weight as the final product; Making concept as a separate, independent characteristic of architecture and not using it only as a mere representation tool.